DEI Committee | American Bus Association

ABA’s Commitment to Diversity, Equity & Inclusiveness in the Industry

ABA is committed to promoting diversity, equity, and inclusiveness in the motorcoach and group travel industry. In 2022, ABA established the DEI Committee to ensure that ABA’s programming aligns with the spirit of the DEI initiative and its values. 

In 2025, the DEI Committee was folded into the new Driving Force Council as one of five dedicated subcommittees focusing on specific workforce priorities.

DEI Committee Mission

We are committed to creating a diverse, equitable, and inclusive organization where our members and employees empower one another and embrace our differences, thereby setting the standard for the motorcoach and tour & travel industries.

Download the Diversity & Inclusion Vocabulary by Tourism Diversity Matters

Join us monthly for a Zoom call to learn and network with your peers! Dial in and see what is on the minds of your fellow DEI Committee members. Everyone who supports the committee’s mission is welcome.

The American Bus Association serves a thriving industry that provides nearly 600 million passenger trips annually on charters, tours, scheduled service, and shuttles. Membership in ABA includes motorcoach operators, tour operators, tourism-related organizations, and products and service suppliers.

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