Industry Insights
Explore in-depth motorcoach industry research, from census data and regional economic impact to intercity bus trends and quarterly sales across the U.S. and Canada.
Foundation
Moving the industry forward, together
The American Bus Association Foundation is a 501(c)(3) organization dedicated to advancing the group travel industry through research, education, and programs that foster a safer, more sustainable, and inclusive future.
Scholarships
Supporting Tomorrow’s Travel Leaders
Since 1995, over $1 million in scholarships have helped students pursue careers in travel, tourism, and transportation—empowering the next generation of industry leaders.
Areas of Focus
Gathering Insights, Accelerating Growth
Social and Economic Contributions
Examine the role of the motorcoach industry in providing access to both rural and urban communities, and how federal subsidies support the industry.
Societal Impact and Resilience
Learn about the societal impact and resilience of the motorcoach, group travel, and tourism industries, including analysis of the effects of COVID-19 on industry dynamics.
Environmental and Technological Advancements
Research the environmental impact and technological advancements of the motorcoach, group travel, and tourism industries, including emissions data for various modes of transportation.
Featured Reports
2025 Industry Size & Scope
2025 Sustainability Research
Motorcoach Sales 2025 Report
Donate
Support the Foundation, Make a Lasting Impact
Invest in the future of the group travel industry. Your gift powers research, advocacy, anti-human trafficking initiatives, and scholarships that prepare the next generation of leaders.
Other Ways to Support
Annual Investing
Fund research, advocacy, and scholarships that keep the industry strong year after year.
Legacy Funds
Establish a scholarship or research fund that supports future leaders and innovation.
Cornerstone Society
Join major donors whose contributions secure the Foundation’s long-term vitality.
Marketplace Donations
Turn one week at Marketplace into a year of impact through auctions, raffles, and donations.
Foundation News
ABAF Releases 2025 Motorcoach Census Showing Industry Growth, Broad Service Reach, and 77K Jobs Supported
New research finds 1,891 companies operated 50,968 motorcoaches across the United States and Canada in 2025, with charter service leading a diverse and expanding market. The American Bus Association Foundation (ABAF) today […]
Motorcoach Sales Continue Upward Trend in Q1 2026 as Industry Stabilizes
Motorcoach sales rise 7.9% in Q1 2026 to 493 units, led by gains in public sector sales The American Bus Association (ABA), the leading voice in North America’s charter bus, […]
ABA Board Focuses on Insurance, Advocacy Priorities, and the Future Workforce
The Spring Board meeting in Washington, DC, focused on several key issues for operators and group tourism members. Earlier this week, the American Bus Association Board of Directors convened for […]
2026 Q1 Economic and Travel Report: Early Signs of Travel Growth Face New Global Uncertainty
Quarterly Economy & Travel Industry Summary A Reminder to Expect the Unexpected As the year began, the tariff situation appeared to have largely stabilized, inflation was expected to ease, and […]
New Report: $124.9 Million in Business Activity Generated by Attendees at ABA Marketplace
New independent analysis from the ABA Foundation Highlights the 20x ROI for Marketplace attendees and why it’s North America’s leading bus and group travel business event.