[Research] Economic Impact of Motorcoach Travel and Tourism in Pigeon Forge | American Bus Association

Pigeon Forge Motorcoach Travel and Tourism Research

The American Bus Association Foundation (ABAF) commissions research to measure how motorcoach-based tourism uplifts local economies across the U.S. This report examines the economic impact of motorcoach travel in Pigeon Forge, TN.

Economic Impact of Motorcoach Travel in Pigeon Forge, TN

Executive Summary

  • About the Report: The purpose of this report is to quantify the linkages between motorcoach-based tourism and the Pigeon Forge, Tennessee, regional economy and to document their economic contributions in 2005.
  • Key Highlights:
    • About 880 companies sent as many as 5,070 motorcoaches to the Pigeon Forge area in 2005. These buses carried approximately 200,700 overnight guests and 6,400 day­trippers.
    • In sum, about $87.6 million was spent on or by guests coming to Pigeon Forge by motorcoach in 2005. Of this, $21.92 million was spent on food and beverages, $17.99 million on retail purchases, $16.27 million on admissions fees to attractions, and almost $30.47 million on lodging.
    • The spending supported as many as 2,100 jobs in the local economy. The total economic impact of motorcoach tourism was nearly $76 million.

Citation

Methodology

  • Telephone interviews were conducted with motorcoach carriers to collect data on the number and duration of tours, lodging information, and other spending. This data was combined with information collected from a self­-administered survey of visitors, and analyzed using a regional input-­output model developed by the Minnesota IMPLAN Group to calculate the full economic impact of the motorcoach tourism in the Sevier County area.

The American Bus Association serves a thriving industry that provides nearly 600 million passenger trips annually on charters, tours, scheduled service, and shuttles. Membership in ABA includes motorcoach operators, tour operators, tourism-related organizations, and products and service suppliers.

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