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Insider Exclusive: Implementing a Loyalty Program to Boost Sales
Loyalty programs all have the same goal: to keep customers happy and create incentives that keep them coming back for more. Consider these interesting statistics and benefits of having a loyalty program for your company
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Insider Exclusive: Building Trust in the Tourism Community
You’re a tour operator booking a hotel—do you trust that the hotel will meet your expectations? Perhaps you are a receptive operator and your clients rely on you to know every “bump in the road” and motorcoach parking tip.
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Insider Exclusive: Engaging Customers, Communicating Customer Value Through Integrated Marketing
An integrated marketing communications plan can help promote your company’s brand as one clear, concise message, resulting in better company-customer relationships and boosting profits.
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