Driving Force: Tips on How to Keep Drivers during the Slow Winter Months

Driving Force: Tips on How to Keep Drivers during the Slow Winter Months

Winter is fast approaching. For many companies, this means drivers see a reduction in hours as the season changes. The Driving Force put together some tips on how to retain drivers during this slower period and stay prepared for the spring.

• Offer stay bonuses.

• Assign work rather than bid on seniority. Rotate jobs around all of your drivers to keep them active and engaged.

• Allow for employees to claim benefits for reduced hours when necessary.

• Utilize drivers for company projects when possible.

• Communicate with your employees and exemplify your company culture.

• Showcase your employees. Make them feel valuable. Post their photos and testimonials.

• Acknowledge milestones.

• Have your drivers take professional development courses. Manufacturers offer free courses to sharpen skills. Offer a small incentive for courses completed.

For more information, visit the Driving Force page on buses.org and be sure to check out the toolkit for recruitment & retention.

Attending ABA’s Marketplace in Grapevine? Don’t miss the Driving Force Session on Saturday, Jan. 8 at 1 p.m.

About the American Bus Association

The American Bus Association (ABA) is the trade organization of the intercity bus industry, with more than 1,000 motorcoach and tour company members in the United States and Canada. Its members operate charter, tour, regular route, airport express, special operations and contract services. Another 2,800 members are travel and tourism organizations and suppliers of bus products and services who work in partnership with the North American motorcoach industry.


Melanie Hinton, Vice President, Communications & Marketing, ABA
Office: (202) 218-7220
Email: .(JavaScript must be enabled to view this email address)