85% of Internet users doing their travel research online search .. through Google, Facebook, TripAdvisor, YouTube, etc. Most rarely go beyond the first 10 results listed. Social media has changed the game making search optimization more important than ever. In this fast paced session Susan Sweeney, Internet marketing expert and author of 8 books on Internet Marketing including 101 Ways to Promote Your Web Site and Social Media for Business will provide 50 tips to optimize your search engine position.
Susan Sweeney is a best-selling author, an internationally recgonized Internet marketing and e-business expert and a partner in an award winning Web Development and Internet marketing business. As a professional Internet marketing speaker, Susan has delivered lively keynotes, workshops and bootcamps to audiences on 4 continents.
Susan is the founder and President of Connex Network Inc., a thriving Internet marketing and E-Business consulting firm. Susan earned both her Chartered Accountant and Certified General Accountant designations. Susan also holds her CSP - The CSP is the highest earned designation presented by the National Speakers Association. It is the industry’s international measure of professional platform skills. Only 10% of the National Speakers Association 4000 international memberships hold this professional designation. Susan is one of them! - and she has recently been inducted into the Canadian Speakers Hall of Fame which is comprised of individuals who have been recognized for their outstanding excellence as a professional speaker and dedication to the professional speaking industry by educating others to excel. Members are selected by their peers in recognition of their contributions.
Susan Sweeney is the author of 8 Internet marketing books, including the highly regarded and successful 101 Ways to Promote Your Web Site, now in it's 8th edition, it has been translated into German, Spanish and Chinese, and has sold over 77,000 copies. Her book 101 Ways to Promote Your Tourism Business Web Site, has received rave reviews from many tourism industry professionals. Her other book titles include:
101 Internet Businesses You Can Start from Home
The E-Business Formula for Success
101 Ways to Promote Your Real Estate Web Site
Going for Gold.
Social Media for Business
Books are published by Maximum Press, Gulf Breeze, Florida.
Susan is the Dean of eLearningU.com, an online eLearning portal that has business courses from all of the industry's leading experts, authors, business people, companies and industry gurus.
Susan is also the developer of the Internet Marketing Bootcamp, a two day, comprehensive educational program that provides everything you need to achieve e-business success.
Susan develops Internet marketing webinars that she delivers bi-weekly via the Internet and has recently developed a 6 week Secrets of Search Engine Success webinar training program.
Susan is the past owner of an Internet presence company, a web based software development company whose product was marketed exclusively on the Internet and an International Trade Commissioner for the Government of Canada. As an International Trade Commissioner, Susan advised many information technology and other industries on exporting and international marketing of their products and services. In that position she organized and led trade delegations to many areas of the United States, England, Ireland, Germany, Austria, Russia, Ukraine, Hong Kong, Singapore, Malaysia, Thailand, China, and Chile.
As a result of technological changes and increased global competitiveness, the need for a strong Internet presence is essential. As a professional Internet Marketing speaker, Susan instructs individuals with her enthusiastic personality combined with her vast hands-on international marketing experience, which keeps her listeners informed and captivated. Let Susan help you increase your traffic and make your business prosper!